π Table of Contents
- β #1 DO: Analyse Your Website Traffic
- β #2 DONβT: Try to Trick Search Engines
- β #3 DO: Publish Fresh & Relevant Content
- β #4 DONβT: Copy Content from Other Sites
- β #5 DO: Keep Your Business Info Accurate Everywhere
- β #6 DONβT: Delay Your SEO Efforts
β #1 DO: Analyse Your Website Traffic
Before you improve your SEO, you need to know where you stand.
π Use tools like Google Analytics to track:
- Whoβs visiting your site
- Which pages they stay on
- Where they leave
- What devices they use
This data will help you:
π Define your goals
π Create content that converts
π― Refine your targeting strategy
π

β #2 DONβT: Try to Trick Search Engines
β οΈ Keyword stuffing, hidden text, link schemes β these tricks may have worked in 2003. In 2024, theyβll kill your rankings.
Googleβs algorithms are smart. Really smart.
π If it doesnβt help humans, it wonβt help your SEO.
π Cloaking or hiding keywords = red flag
π Spammy practices = risk of being penalised
π‘ Focus on value, not manipulation. SEO is about trust.
β #3 DO: Publish Fresh & Relevant Content
Google loves new, relevant content β and so do your users.
π Blog posts, FAQs, videos, and service updates tell search engines that your site is alive and active.
π More content = more keyword coverage
π Consistent updates = improved indexing
π§ Useful info = stronger user trust
π¬ If it helps your audience, it helps your SEO.
β #4 DONβT: Copy Content from Other Sites
Googleβs algorithm is built to detect duplicate content. If you steal copy from someone else:
π« You could get penalised
π Your content wonβt rank
β Your credibility takes a hit
π§ Write original content or properly reference sources β that way, your brand stays authentic and trusted.
β #5 DO: Keep Your Business Info Accurate Everywhere
Local SEO relies on trustworthy data across the web.
Start with:
π Google Business Profile
π¬ Business name, address, phone number, website
π Opening hours
π Consistency across all local directories
π‘ Want more visibility? Use citation tools to push your business data to 50+ online directories β Google sees these as trust signals.
β #6 DONβT: Delay Your SEO Efforts
SEO is not a “nice to have” β it’s essential. Every day you delay is a day your competitors rank higher and reach more customers.
π₯ More visibility = more traffic
π³ More traffic = more leads and sales
π More leads = better ROI from digital marketing
π Ready to Boost Your Rankings?
Whether you’re starting fresh or cleaning up outdated tactics, Mark Digital Media is here to guide your growth.
As a trusted Digital Media agency, we help businesses:
β
Build ethical, high-performing SEO strategies
β
Audit and clean up on-site & off-site errors
β
Drive more leads through Google visibility
β
Blend SEO with social, paid, and content marketing
π Get your free SEO strategy call today β and let’s make Google work for you.