📚 Table of Contents

✅ #1 DO: Analyse Your Website Traffic

Before you improve your SEO, you need to know where you stand.

🔎 Use tools like Google Analytics to track:

  • Who’s visiting your site
  • Which pages they stay on
  • Where they leave
  • What devices they use

This data will help you:

📍 Define your goals
📈 Create content that converts
🎯 Refine your targeting strategy

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Visitor growth over time chart

❌ #2 DON’T: Try to Trick Search Engines

⚠️ Keyword stuffing, hidden text, link schemes — these tricks may have worked in 2003. In 2024, they’ll kill your rankings.

Google’s algorithms are smart. Really smart.

📌 If it doesn’t help humans, it won’t help your SEO.
📌 Cloaking or hiding keywords = red flag
📌 Spammy practices = risk of being penalised

💡 Focus on value, not manipulation. SEO is about trust.

✅ #3 DO: Publish Fresh & Relevant Content

Google loves new, relevant content — and so do your users.

📝 Blog posts, FAQs, videos, and service updates tell search engines that your site is alive and active.

📈 More content = more keyword coverage
🔁 Consistent updates = improved indexing
🧠 Useful info = stronger user trust

💬 If it helps your audience, it helps your SEO.

❌ #4 DON’T: Copy Content from Other Sites

Google’s algorithm is built to detect duplicate content. If you steal copy from someone else:

🚫 You could get penalised
🔍 Your content won’t rank
❗ Your credibility takes a hit

🧠 Write original content or properly reference sources — that way, your brand stays authentic and trusted.

✅ #5 DO: Keep Your Business Info Accurate Everywhere

Local SEO relies on trustworthy data across the web.

Start with:

📍 Google Business Profile
📬 Business name, address, phone number, website
🕒 Opening hours
🌐 Consistency across all local directories

💡 Want more visibility? Use citation tools to push your business data to 50+ online directories — Google sees these as trust signals.

❌ #6 DON’T: Delay Your SEO Efforts

SEO is not a “nice to have” — it’s essential. Every day you delay is a day your competitors rank higher and reach more customers.

💥 More visibility = more traffic
💳 More traffic = more leads and sales
🚀 More leads = better ROI from digital marketing

🚀 Ready to Boost Your Rankings?

Whether you’re starting fresh or cleaning up outdated tactics, Mark Digital Media is here to guide your growth.

As a trusted Digital Media agency, we help businesses:

✅ Build ethical, high-performing SEO strategies
✅ Audit and clean up on-site & off-site errors
✅ Drive more leads through Google visibility
✅ Blend SEO with social, paid, and content marketing

👉 Get your free SEO strategy call today — and let’s make Google work for you.